It's time to Find Your Oooh (without the moo...)
Hubbub is calling on coffee (and tea) drinkers to give plant milks a shot in February. Will you challenge your workplace to make the switch too?
Sign up to to receive a free toolkit with everything you need to help your colleagues find their perfect plant-milk match.
Getting involved will also give you a chance of receiving free plant milk or discount vouchers for your workplace.
This is part of Hubbub’s ‘Find Your Oooh’ campaign to encourage people who drink dairy as default to give plant milks a try…because they might just like them.
Our polling shows that most people are open to reducing their dairy consumption, so we're pushing at an open door.
When people try a plant milk for the first time, they’re often pleasantly surprised So, we want to help more default dairy drinkers find their oooh... without the moo.
But oat, almond and coconut don’t just taste good in your morning coffee. They have environmental benefits too, for example, oat milk generates lower greenhouse gas emissions than dairy milk - 71% lower, in fact!*
Here's how your workplace can find their perfect plant-milk match:
- Only offering dairy? Now's the moo-ment to expand your hot-drink horizons by offering a plant-based option alongside your existing selection.
- Flexidairyian? If you offer both dairy and dairy-free options, this is your call to nudge staff to switch to plant milk in February.
- Already plant-powered? If your team is already dairy-free by default, we salute you. This is your chance to shout about it.
Okay - I'm in! What now?
Simply fill out this short survey to let us know you’re in - we’ll then send you some playful comms assets you can share with your colleagues and on your socials.
We'll ask you to fill in another short survey at the start of March to let us know how you get on.
If you have any questions about how your data is used, contact hello@hubbub.org.uk quoting Fo_0036. Your data is stored in line with our privacy policy which can be found here.
Want more of this kind of thing?
If you don't already, follow our newsletter for our latest tips and inspiration straight to your inbox. Want to explore more opportunities with Hubbub? Get in touch with our development team: development@hubbub.org.uk
*Oat milk generates 0.9kgCO₂eq per litre and dairy milk generates 3.15kgCO₂eq per litre based on a meta-analysis of food system impact studies from across the globe and across the supply chain. This includes: land use change, on-farm production, processing, transport, and packaging.
Joseph Poore and Thomas Nemecek (2018), Our World In Data